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Robin Powell

An experienced television journalist, Robin runs Regis Media, a UK-based content marketing consultancy which helps financial advice firms around the world to attract, retain and educate clients.

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Nov 6, 2019

Video should be a key part of any adviser marketing strategy

When television news began, it consisted largely of a journalist sitting at a desk, reading from the newspaper. But, from the 1960s on, the

Feb 8, 2019

Advisers need to explain what they do, and get the message out there

As an adviser, you’re not selling trainers or fizzy drinks - you’re selling something where the benefits to customers aren’t always clear, w

Nov 27, 2018

How to think like a marketer

A new book claims financial advisers could transform their businesses by learning to think like marketers. Author Kate Colbert explains how

Oct 30, 2018

What advisers need to know about video

Why is video effective such an effective medium for financial advisers? And what sort of content should firms be considering?

Jun 1, 2018

What types of video convert the most prospects?

A question advisers often ask me is, What sort of videos do we need to produce to win the most clients? Content marketing, as I’ve said...

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Robin Powell

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